WHO IS yoo?

They’re design-driven, they’re iconoclastic and they’re revered the world over – yoo is a globally renowned meeting place of some of the finest minds in architecture, interior design and styling.

Founded by property entrepreneur John Hitchcox and legendary designer Philippe Starck, yoo works with some of the most respected talent in the industry, to create what is often called the haute couture of architecture – landmark residential and hotel projects across Asia, Australia, Europe, Africa, North and South America and the Middle East. yoo has been involved with the design of more than 10,000 homes in 27 countries.

One of yoo’s most celebrated designers is Jade Jagger, London based fashion and interiors designer and style icon. Jade Jagger for yoo projects carry her trademark of sophisticated richness in colour and texture, innovative design and relaxed luxury.

Drawing on varied design influences and colour palettes, Jade has developed distinct design approaches for all the projects that bear her signature.

The design palette she brings to Mumbai- is a unique brand of easy, sophisticated, laid-back luxury, evocatively named Luxo. Developed exclusively for the city’s most stylish destination, its most fashionable living experience, Jade Jagger for yoo’s LodhaFiorenza.